How to Use AI to Make UGC for Facebook Ads
Jun 9, 2025
AI-powered user-generated content (UGC) is changing how brands create Facebook ads, offering a faster, more affordable path to high-quality video content. With platforms like Maxfusion, marketers can skip the back-and-forth of traditional content production and generate authentic UGC at scale.
This shift empowers brands to test more variations, optimize in real-time, and drive better results without stretching their budgets.
Why AI UGC Matters for Facebook Ads
Authenticity, trust, and performance make AI UGC a game-changer for Facebook Ads. Facebook is a competitive ad platform, and user-generated content consistently outperforms polished brand videos.
AI tools now let brands generate this kind of relatable content on-demand, bypassing the delays and costs of sourcing real-user videos. This means more testable assets, faster campaign iterations, and stronger audience engagement.
Can AI-Generated UGC Ads Outperform Traditional Ads?
Yes - AI-generated UGC ads can beat traditional ads by delivering cost-effective results and better engagement.
Cost Efficiency: AI UGC delivers up to 28% lower Cost Per Result (CPR) and 31% lower Cost Per Click (CPC) than influencer-produced content.
Higher Engagement: Viewers respond to the authenticity of AI-generated UGC, which mimics real human experiences and drives interaction.
Increased Trust: With 79% of consumers influenced by UGC and 29% higher web conversions, AI UGC earns attention and drives actions.
How Maxfusion Creates AI UGC Videos
Speed and simplicity define Maxfusion's UGC video creation process.
You can input your own script, transcribe existing content, or auto-generate a script using your product URL. With 40+ AI avatars and robust customization features, your brand can produce highly tailored and relatable content without hiring actors or editors.
Step-by-Step: Create Your First AI UGC Ad
Step 1: Create Your Script
Build your ad's message around what matters most to your audience.
Define Your Goal: Know whether you're selling, informing, or creating awareness.
Know Your Audience: Address their pain points and position your product as the solution.
Focus on Benefits: Highlight specific outcomes your product delivers.
Use a Strong CTA: End with a compelling call to action that encourages users to act.
Maxfusion’s URL-based AI script generator helps you get started quickly with minimal input.
Step 2: Select Your AI Actor
Match your message with the right visual representation.
Choose from over 40 avatars based on:
Gender
Age group
Ethnicity
Setting (professional, casual, neutral)
Tailor your actor to align with your target demographic and enhance relatability.
Step 3: Customize Filters and Voice
Bring your avatar to life with detailed settings:
Voice Style: Friendly, authoritative, casual - match your brand tone.
Facial Expressions & Gestures: Add human nuance to enhance engagement.
Step 4: Finalize and Generate the Video
Once ready, click 'Generate Video' and let Maxfusion render your ad in about 10 minutes. You'll receive an email notification once it’s ready.
Step 5: Review and Download Your Video
Watch the final output to ensure everything matches your expectations.
Download and publish across Facebook Ads, Instagram, YouTube, and more.
Step 6: Track Performance
Monitor key metrics via Facebook Ads Manager or other analytics tools. Adjust scripts or avatars based on performance insights and regenerate new content effortlessly.
Benefits of Using AI UGC for Facebook Ads
Scalability: Generate more content faster to support ad testing and scaling.
Cost-Effectiveness: Cut video production costs by eliminating agencies and studio work.
Enhanced Engagement: Create authentic, relatable content that gets higher interaction.
Improved Targeting: Personalize content to better connect with your audience segments.
Conclusion
AI UGC isn't just a shortcut - it's a smarter, faster, and more effective way to connect with audiences on Facebook. With 93% of consumers trusting user-generated content, it's one of the most powerful tools in a marketer's arsenal.
Whether you're scaling a startup or optimizing a global campaign, Maxfusion helps you produce high-converting UGC without the usual friction.